SEO, PPC, social media and AI search news for digital marketers
Google’s AI-powered local pack is now appearing on up to 13% of mobile queries in Canada, showing different ranking factors than the traditional local pack, with awards and trust signals…
An independent lab shipped a 27B open-weight reasoning model with its full context window, vision tower, and MTP head all intact — capabilities most community fine-tunes silently drop. Under Apache…
Claude skills are reusable instruction files that execute full SEO workflows on command, replacing inconsistent prompt-by-prompt work and slashing the time it takes to audit, brief, and optimize content for…
The SEO Expert Who Lost 3,000 Sites in One Day Says Brand Signals Are Now Google’s Real Currency
By Arijit RoulGoogle has grown sharply less tolerant of scaled and outdated content since December 2025, with even small and low-volume sites now caught in spam updates. Ahrefs’ 2026 AI visibility correlation…
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A new SEO debate questions whether GEO rewards real expertise or simply repeats the content patterns that LLMs already recognize. The argument exposes a bigger problem for marketers: AI search…
Chrome’s Lighthouse documentation now includes an experimental Agentic Browsing audit that checks for llms.txt at the domain root. The move complicates Google’s recent Search guidance, which says site owners do…
Google is bringing Gemini 3.5 Flash, AI agents, multimodal inputs and generative UI deeper into Search. The update signals a major shift from traditional search results toward AI-powered tasks, monitoring,…
Google has introduced Gemini Omni Flash, a new multimodal generative model designed to create and edit video from text, images, audio and video inputs. The launch points to a bigger…
Screaming Frog SEO Spider 24.0 introduces an official MCP integration that lets AI assistants such as Claude run crawls and analyze crawl data. The update points to a larger shift…
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