SEO, PPC, social media and AI search news for digital marketers
Google’s AI-powered local pack is now appearing on up to 13% of mobile queries in Canada, showing different ranking factors than the traditional local pack, with awards and trust signals…
An independent lab shipped a 27B open-weight reasoning model with its full context window, vision tower, and MTP head all intact — capabilities most community fine-tunes silently drop. Under Apache…
Claude skills are reusable instruction files that execute full SEO workflows on command, replacing inconsistent prompt-by-prompt work and slashing the time it takes to audit, brief, and optimize content for…
The SEO Expert Who Lost 3,000 Sites in One Day Says Brand Signals Are Now Google’s Real Currency
By Arijit RoulGoogle has grown sharply less tolerant of scaled and outdated content since December 2025, with even small and low-volume sites now caught in spam updates. Ahrefs’ 2026 AI visibility correlation…
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Every third party backlink tool you use is guessing. Ahrefs runs its own crawler. Semrush runs its own crawler. They are both useful, but neither of them is Google. The…
Websites with great search engine rankings don’t always make an appearance when you ask ChatGPT, Perplexity, or Gemini for info. And to be honest, there’s no widely accepted way of…
SEO consultant David Quaid has pushed back against the idea that sites can run their pages through a simple E-E-A-T checker and get anything close to a Google-backed score. The…
A marketer’s question about publishing roughly 999 articles at once set off a sharp conversation among SEO professionals, with many raising concerns about indexing failures, crawl strain and long-term visibility…
Microsoft says malicious download sites are now being surfaced not only through poisoned search results, but also through AI chatbot interactions. The campaign shows how SEO poisoning may be moving…
Digital marketing news and analysis.